Shakodo Community

Thanks for reading. Spanking new at this but I want to offer a Portrait package that includes: 2 8x10 2 3 inch buttons 2 5x7 2 large photo magnets 24 2.5 x 3.5 The print vendor charges me $24.71 These will be High School portraits. How much should I charge or is there a formula...

I wanted to share this with the community as it may or may not help you. Read on: http://conversionxl.com/pricing-experiments-you-might-not-know-but-can-learn-from/

Hi,  I'm just starting in the photography business. I tend to do more portrait photography, and event. I have been approached to take some photos for a small shoe business store. I don't know the details yet, but it is mostly going to be used for web, as they don't have any...

Hello Everyone, I have just found this site in my quest to figure out a pricing structure for my work. I do not, at this time anyway, accept assignments but do mostly personal work. I have a show coming up in November at the regional art supply store. I asked the owner to help...

Having been involved with stock photography since 1985, I've seen lots of change; some good, most not so good. Like everything else, change seems to be happening at a faster pace in the past few years. My primary stock agency, Alamy, recently published a white paper that had...

I do not pretend to know everything about being a Professional Photographer. I started out as a model, I did a lot of catalog work, arrived on time and was easy to work with. I had a respectable career and then met someone that planted the thought that I should pick up a...

Since I've started posting on this forum, I've seen a lot of questions from people asking how to price the usage of an image by a potential client (that's what this forum is for after all). Unfortunately, most of the questions lack all of the information necessary to accurately...

This will include web-work & photo editing.  I work for the company and get paid an hourly rate to work there.  On the side I will basically be selling my photography and web work to this company and giving them a bill each week as new products arrive and are put on the...

Hello I am new to this site! I am an amateur photographer, doing this as trying to make this my new side business because it is impossible to get a job. I do not want a career as a photographer, I have an AAS Network Administrator degree no certs. My sister gave me an Casio...

Your Salary - The aggregate assignment fees you earn throughout any given year should be at least equivalent to the annual salary of an employee doing the same kind of work for someone else.

Net Profit - At this point it is appropriate to include a more academic definition of profit. Conventional wisdom has always defined a simple formula for photographers and other sole practitioners to follow.

The Components of a Price - Considering all of the different kinds of fees, expenses, mark-ups, and taxes, the criteria for pricing break down like this.

A Wide Range of Fees Means a Wider Range of Clients - Each one of the many skills you have mastered corresponds to a discrete fee that should be billed to your clients, either directly or indirectly.

A Shift in the Dialog About Value - You have learned what a price is, if not - yet - how to come up with one. With that in mind, the first thing to understand about pricing photography is that you're not really pricing photographs at all.

You are not in business to be a photographer; you are in business to make money!

Later today, I've decided it's time to put up our advertised prices. I've taken the view that having -some- advertised rates works really well in getting me new clients, and when I've asked clients their views (part of our 'customer satisfaction surveys') several have said that having an idea about rates helped convince them to give us a call. - You do ask customers why they picked you?

If it were just about money I would have been a lawyer. I know too many photographers who hate what they do or at best they look at it like a 9-5 job. I never want to look at photography as a 9-5 job. I always carry a camera so that when I am inspired I can shoot. It is something I always loved about my mentor, Jay Maisel. You can’t make a great image if you don’t have a camera and I am amazed at how many photographers never have a camera except when they are working....

I've been reading a lot of responses on here with pricing suggestions. The thing is, all assignment pricing must be based on a photographer's Cost Of Doing Business. Now, MY CODB is not the same as a photographer's in LA or NYC and this is a very important part of pricing. When...

Is HDSLR video fair game for a pricing topic? I would like to see some discussion about video. If you are doing this kind of work, how do you structure your...